Marketing Brand And Communications Manager

Job Description

Required Skills


Prixair's job vacancy, Career and Recruitment
Job title : Marketing Brand and Communications Manager jobs in Abuja Job Location : Abuja Deadline : April 27, 2022 Quick Recommended Links
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Career Brief
You will be responsible for the overall messaging and marketing strategy, riding heavily on technology for the entire restaurants. As a brand communications manager, your job duties include supervising a team of marketing specialists, intense digital marketing, creating marketing elements such as logos, advertising media, and messaging, and coordinating with product managers on appropriate branding.leading the brand marketing and communications team in continually enhancing the restaurants brand image; increasing brand awareness, and providing after-sales support through advertisements, media, point-of sale, partnerships, and relationship marketing.Overall PurposeTo increase the reach and impact of Prixair Catering profile and visibility through the delivery of high value and influential marketing, communications, Digital marketing and PR in Abuja thereby significantly contributing to the development of new program partnerships and funding opportunities.
Key Responsibilities
Marketing & Communications
Develop and deliver creative marketing and communication strategies, plans and approaches to help market and position Prixair Catering to attract more clients and retain customers.
Plan the marketing and communications strategies for Prixair Catering using technology majorly and for different audiences.
Work with the communication, IT and senior management teams to put the strategy into practice.
This will include
Design and develop creative communication and marketing products presentations, briefings, etc. that will maximise message, support the restaurants objectives and contribute to the profit line.
Plan and implement direct marketing approaches including targeting, personalisation of messages and measurability; data analysis, customer profiling and segmentation
Develop a strong digital strategy in conjunction with the IT team
Develop a web strategy covering all catering websites and ensure all the websites analytics are very well represented.
Develop processes to keep PRIXAIR catering websites up to date.
Develop and oversee a strategic Marketing program of activities and events for prixair catering that people can relate with and will grow the brand exponentially
Ensure the brand meets expectations through monitoring marketing trends and partner feedback.
Manage, with the communication officers, mailing lists and work closely with the digital marketing officers to ensure that mailing lists across the organisation work together
Manage the Marketing & Communications budget and ensure program milestones related to marketing & communications are achieved on time and within budget
Develop proposals to be submitted to strategic prospective clients who can become corporate clients of the organization and create reports to ensure robust and creative marketing and communication considerations are adopted
Represent Prixair Catering at food fairs, external meetings and conferences.
Act as the first point of contact for the business with respect to external communications such as providing support with conference presentations
Staff Management
Performance and operational management of a small team working across multiple catering progams(sales, digital marketing) and locations.
Inspiring, motivating and supporting staff so that they are thinking and acting at their best, delivering high quality work, working as an effective team and meeting organisational and individual objectives
Support the professional development of the team to continuously develop skills and expertise and support career development aspirations
Coordinate (and in some cases manage) the work of external communication consultants and identify new consultants with additional expertiseGeneral
Contribute to the overall development of Prixair Catering strategies and plans
Ensure the values of participation, partnership, sustainability, social responsibility, cost effectiveness, transparency and accountability are reflected in your work
Any other responsibilities as may reasonably be required from time to time
Skills Required
A strategic tech savvy and creative thinker with proven experience of working on diverse and wide ranging communication strategies including all forms of media
Strong management and leadership skills demonstrated by evidence of leading high performing teams that contribute to organisational objectives and show resilience in the face of changing priorities
Experience of developing and managing strong and complex relationships across program as part of a centralised function
and externally with multiple stakeholders
strong Experience with 21st century marketing development using high technology
Experience with websites and digital tools
Experience of measuring the impact of communications products and changing strategies as a result of the findings
Excellent project management skills
Proficient in the use of advanced IT Systems
Excellent verbal and written communication skills and an ability to communicate clearly with a range of people from diverse
Degree qualification (preferably in Marketing, branding and Communications, digital marketing, or technology related)
Masters is an added advantage
Have an excellent understanding of how to use marketing tools and techniques to increase the visibility, profile and reputation of an organisation
Have a good understanding of social media and the impact technology is having on communications and collaboration.
Note: Must be Abuja based
Must be willing to start on short notice
Age: 30 - 40
Salary Range 180 - 250k
*Media / Advertising / Branding jobs in Nigeria *Media / Advertising / Branding jobs in Abuja *Marketing Brand and Communications Manager in Abuja


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